Important: BuildTrust Design is committed to useful, accurate content written for humans. We do not publish unreviewed AI-generated articles. AI tools may assist research or drafting internally, but every published piece is edited, fact-checked, and approved by a human editor before it goes live.
Principles
Credibility
We verify claims before publishing. Statistics, platform features, and design standards are checked against primary sources or our own project experience. We do not share unverified data or speculative advice presented as fact.
Impartiality
Our articles explain options and trade-offs honestly. Recommendations reflect what works for typical business websites - not hidden sponsorships or pay-to-rank vendor lists. When we mention tools or platforms, we say why they matter, not because we were paid to mention them.
Accuracy
Web design, SEO, and marketing change quickly. We work with practitioners who design and ship sites weekly. If a reader flags an error, we investigate and correct it promptly.
Uniqueness
Every article is original. We do not copy content from other publishers, AI outputs, or client materials without permission and attribution.
Ethics
Our content follows professional standards for accuracy, fairness, transparency, and minimising harm. Blog articles are educational - they are not a substitute for legal, financial, medical, or licensed professional advice.
BuildTrust Design provides design services. Articles may reference our services where relevant, but editorial content is not written solely to sell a package. Commercial pages (services, pricing, contact) are clearly separate from the blog.
Editorial process
Topics are chosen based on questions clients ask, patterns we see in redesign projects, and gaps in practical web-design guidance.
- Outline - define audience, goal, and key takeaways
- Draft - written or co-drafted by a designer, strategist, or subject expert
- Review - technical accuracy, clarity, and brand voice check
- Publish - with date, category, and author or reviewer credit where applicable
- Refresh - periodic updates when guidance becomes outdated
Updated articles show a revised date when material changes are made.
Quality standards
Each article should be:
- Responsible - no misleading guarantees or fear-based claims
- Accurate - aligned with current design and web standards
- Clear - readable by business owners, not only designers
- Useful - actionable insight, examples, or checklists where possible
Team members disclose conflicts of interest that could affect coverage.
Corrections
When we confirm an error, we fix it and note the correction on the page where appropriate. Report issues to ali@buildtrust.cc with the article URL and description of the problem.
Authors
Articles are written or reviewed by members of the BuildTrust Design team with hands-on experience in website design, redesign, and conversion-focused layout. Author or reviewer attribution appears on article pages where applicable.
We believe readers should know who stands behind the guidance they follow.
Third-party content
Guest or syndicated content is rare. Any third-party contribution is labelled, reviewed against this policy, and must meet the same quality bar before publication.
Contact
Questions about this policy or our editorial standards: ali@buildtrust.cc