Google Ads Management

Paid search only works when the offer, landing page and campaign structure pull in the same direction. We build and manage Google Ads for Australian and New Zealand businesses around qualified enquiries.

  • Since 2021
  • 30+ businesses
  • Written scope and quote

What we deliver on Google Ads

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  • Campaign architecture

    Search, Performance Max, and remarketing structures built around how your customers actually search and decide.

  • Conversion tracking

    Clean measurement for calls, forms, bookings, and demos so optimisation decisions are based on real enquiries.

  • Ongoing optimisation

    Regular refinements to keywords, creatives, audiences and bids, prioritised around what the data shows.

  • Monthly reporting

    Clear reporting on spend, leads, cost per enquiry, and what we are changing next - without vanity metrics.

Pay for enquiries, not noise

We manage Google Ads with tracking, creative and the landing experience included in the thinking.

The goal is qualified conversations at a cost you can grow with, not inflated click volume.

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Ads amplify a clear offer

Google Ads cannot fix a confusing offer or a weak landing page. We treat campaigns as part of the full journey - message, page, and follow-up.

That means less spend on broad traffic and more budget on the searches and audiences most likely to enquire, with location targeting set to the areas you actually serve.

  • Reduces spend on low-intent traffic
  • Helps paid traffic reach a page that explains the offer and the next step

Frequently asked questions about Google Ads

Is ad spend included in the management fee?

No. Management covers strategy, setup, optimisation, and reporting. Ad spend is paid directly to Google from your account.

How quickly can campaigns launch?

Timelines are set out in your written quote. Campaigns go live once tracking, offer and landing pages are aligned.

Who is this best suited for?

Service businesses ready to invest in paid demand and that have a clear offer plus a page that can convert traffic.

Do you also improve landing pages?

Yes. Weak landing pages waste ad budget. We can optimise or build pages alongside campaign management.

What results should we expect?

Early weeks focus on learning and clean tracking. As data builds, we tighten targeting and creative to improve cost per qualified enquiry.

Can you work with an existing Google Ads account?

Yes. We audit what is already running, keep what works, and rebuild the parts that burn budget.

Not sure which package fits? See how BuildTrust Design scopes projects.

Ready to scope the work?

We'll look at what you have, what you need and what the work involves. You'll get a clear scope, deliverables, timeline and written quote before anything starts.

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